On this page:
1. How to share your online store/product with your customers?
2. Where should you promote your online store?
Once your store set up is complete, it is now time to start thinking about expanding your customer base and bring online customers to your store.
You’ve launched your own online store using SmartBiz by Amazon. It’s now time to start thinking about expanding your customer base and reaching more customers online. If you have just set up a new e-commerce website and are not sure how to share the link with customers, we will discuss different ways in which you can share the link of your SmartBiz store with customers.
Online
- Go to your SmartBiz app home page and you will see your online store URL.
- Click on the share option and start sharing the URL with your customers.*
- Alternatively, click on the profile tab on your SmartBiz app.
- Click on the option ‘Share store’.
- You will see two options to share your store:
- A QR code that you can download and share on popular social media and chat commerce platforms such as Facebook, Instagram, and Whatsapp, or provide for immediate scan and,
- A website link that will direct customers to your online store. You can share this link on chat, social media, email, SMS, and other platforms.
*NOTE:
Sellers can only share the URL of the store after adding at least 1 product to their catalog and setting up
their payments
In-store
You can promote your website in your physical store by placing your online store’s QR code on placards, in-store danglers, standees, and merchandise, across pamphlets, brochures, posters, and other marketing collateral to encourage customers to shop directly online the next time onwards.
Where should you share your link?
If you have a social media account, you can use that to let your followers know about your online store. On social media, you can update your profile description to add your store link, post products on stories with swipe-up links for customers to directly make the purchase, create highlights for products/FAQs, and more.
Another way to let people know about your online store is to email/SMS your existing customers. This will help your existing customers explore your newly created online store and drive organic traffic to the same.
You can reach out to your friends and family with your online store. You can also ask them if they know anyone who might be interested in visiting your site. This will help you in two major ways: first, you will be able to drive some word-of-mouth marketing, and second, you'll get honest feedback.
Instant messaging platforms like WhatsApp are a great way to communicate with customers and reach out to people in your contacts. You can set up a bot or create standard templates for sending various types of messages and updates to your existing customers, such as welcome messages, new product alerts, deals/sale events, etc.
These are some recommendations for sharing your SmartBiz webstore link with customers. You can now redirect customers across several channels to your online store, simplifying operations and saving time. Ask as many people as possible to visit your store and buy products. That way, you can steadily increase organic traffic and drive sales from your online store.
